A personal digital platform for Consultant Gynaecologist Mr. Sourav Das establishing a single, authoritative point of contact for patients.
Mr. Sourav Das is a Consultant Gynaecologist with information previously distributed across multiple hospital portals and third‑party directories. The objective was to establish a refined personal platform that centralised his credentials, services, patient resources, and booking system into one cohesive digital presence.
A Personal Digital Identity
The experience was cinematic and informative, providing a seamless journey for users to explore and engage with the content.
Approach
The project began with a complete audit of existing digital touchpoints where patients encountered his profile. The information hierarchy was restructured to remove redundancy and prioritise essential details credentials, areas of expertise, and clear booking pathways.
Professional Authority
Clinical experience, hospital affiliations, qualifications, and recognitions are presented with clarity to immediately establish credibility.
Structured Information
Services, conditions treated, and patient resources are organised through a clean information architecture that reduces confusion and improves readability.
Direct Booking Integration
Integrated appointment flows allow patients to move seamlessly from understanding to action positioning the website as the primary digital point of contact.
A Refined Digital Presence
The final platform brings together credibility, clarity, and action within one cohesive experience. Instead of navigating multiple third‑party listings, patients arrive at a dedicated and structured digital environment.